NBC Secures $2.5 Billion NBA Deal: Nostalgia Meets Digital Innovation
The NBA is officially returning to NBC and Peacock in October 2025, marking a monumental comeback in sports broadcasting. With a staggering $2.5 billion annual deal, NBC is reigniting its iconic partnership with the league after more than two decades. A dynamic promotional campaign featuring NBA stars and nostalgic elements has already begun building anticipation […]
